Late-breaking hues: we've taken the guesswork out of color selection, without removing the benefits of multiple shades and products to choose from.  Shades that are perfect for blending and season-transcending with Urban Apothecary, it's simple to select the hues that are right for you. 

First determine if you're Warm, Neutral or Cool - based on your eye, hair and skin tones - then select the shades specifically formulated for that group.  Urban Apothecary color collections are convenient and customizable.  So you can go ahead and flaunt your flawless face, luscious lashes and just kissed lips...